Music Of The Day: Another Way To Die

By now you’ve probably all heard Another Way To Die, the theme song for Quantum Of Solace, the new James Bond movie (view the awesome trailer). Performed by Alicia Keys and Jack White (of The White Stripes), the song scores many Bond firsts, including the first time a duet serves as a theme song and by extension the first time two unrelated artists team up for it.

I previously expressed my disappointement with the song back when it made its instrumental debut during the Coke Zero advert, and sure enough now that it’s been released, the song is widely regarded as well, bad. I have nevertheless listened to the song numerous times now and have come to the conclusion that it actually isn’t that awful and actually contains some good stuff.

Yes, it still ranks among the weakest Bond songs, possibly the weakest one, and it is no way “Bondian” enough, but this is one song that definitely grows on you, give it a few listens yourself. And if you’re still not convinced, just remember to be glad that we didn’t get that waste of oxygen Amy Winehouse to sing the song, as was originally planned.

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Fun Stuff: James Bond Coke Zero commercial

A couple of days ago we reported that you’ll be able to hear an instrumental version of the Quantum Of Solace theme song Another Way To Die in Coke commercials. Well, the ad has hit the web and I’m not too impressed, but I will wait for the full version as sung by Alicia Keys before I make up my mind. What do you guys think?

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Alicia Keys has seen Quantum Of Solace, says it’s “off the chain”

While promoting her promising new film The Secret Life Of Bees (trailer here), singer/actress Alcia Keys (The Nanny Diaries), who is singing Quantum Of Solace‘s theme song Another Way To Die, has revealed she has seen the new Bond film and it’s obviously great:

“The movie starts with this crazy car chase scene and it’s bananas. [Then] it starts with the song and it’s just perfect. Perfect,” Keys exclaims. “So, it’s not as good as ‘The Secret Life of Bees,’ but I enjoyed it.”

So, wait the movie starts, and then it starts again? Anyway, you’ll be able to hear an instrumental version of Another Way To Die in Coca-Cola commercials, marking one of the strangest tie-ins I’ve ever seen. “Get me a coke, shaken but not stirred”.

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